Ann Handley: Faire revivre les lettres d’information électronique

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Ann Handley, auteur de best-sellers et conférencière, explique pourquoi l'envoi d'une lettre d'information par courrier électronique est une occasion unique d'entrer en contact avec des personnes, de gagner leur confiance et de créer des affinités.

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Ann Handley: Faire revivre les lettres d’information électronique

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