Research communication for McGill and RI-MUHC teams

Exaltus has partnered with researchers at McGill University and the Research Institute of the McGill University Health Centre on several knowledge translation projects, from a Chemistry paper in Environmental Science & Technology to a public health campaign built with the Division of General Internal Medicine. Same university, same procurement, same audiences. If you have a dissemination deliverable coming up, you already know someone who has worked with us.

These projects share a problem rather than a subject: findings that mattered, an audience who would never read the paper, and the distance between the two. Our job is the distance between the two. We write, illustrate and animate the story so the audience takes it in, remembers it, and acts on it.

Work delivered with

2026 · General Internal Medicine · RI-MUHC

Un Québec qui prévient le diabète

Researcher. Dr. Kaberi Dasgupta, Professor of Medicine and McGill Director of the Division of General Internal Medicine, McGill University · September 2026

Audience. The Quebec public and provincial election candidates.

Deliverable. A French animated video anchoring a public manifesto campaign, with feature image, thumbnail and campaign link, and an English LinkedIn carousel to keep the message travelling after the video.

Why it mattered. The video had to land before the provincial election. Exaltus delivered the final cut a week ahead of plan. The campaign was announced by McGill’s Department of Medicine within two weeks of launch.

AFTER THE VIDEO

The English LinkedIn carousel. Nine slides Exaltus produced so the campaign keeps moving once the video has been watched: one argument per slide, built to be swiped on a phone and shared by the team.

IN THEIR OWN WORDS

I’m addicted to watching the video. You will be part of my work whenever I can afford it in other projects too!

Dr. Kaberi Dasgupta, Professor of Medicine and McGill Director of the Division of General Internal Medicine (GIM), McGill University
CA
Carole AlaloufCEO & Founder, Exaltus · Visual storytelling for complex ideasDocument · 9 pages
Un Québec qui prévient le diabète. 1 in 7 people in Quebec lives with prediabetes, and most don't know it. England built a national prevention program and cut new cases by 7%. Quebec can do the same. Exaltus produced this video and carousel for Dr. Kaberi Dasgupta's team at the RI-MUHC. Swipe through, then sign the manifesto at QuebecPrevientLeDiabete.ca.
Look around you. At work. On the bus. Around the table. 1 in 7 people lives with prediabetes. Type 2 diabetes is not inevitable. We can change what happens next. Move more. Eat better. Get support. Prevention costs less than treatment. England has done it. Quebec can too. Quebec has already committed to prevention. We can go further: 1 in 3 in remission at 12 months. Help Quebec prevent diabetes. Sign the manifesto.
Quebec prevents diabetes

2025 · Chemistry · McGill University

Making microplastics in the lab so they can be studied

Researcher. Prof. Audrey Moores and Jasmine Hong, Department of Chemistry · Environmental Science & Technology, 2025

Audience. The public, science media and McGill’s own channels.

Deliverable. A three-panel visual summary of the paper, plus a short animated version shared on LinkedIn.

Why it mattered. We began this one unprompted, after McGill’s Research spotlight feature led us to the paper. Microplastics research is easy to sensationalize, and the visuals had to inform without exaggerating. Prof. Moores reviewed the result and suggested refinements.

VIDEO

VISUAL ABSTRACT

2025 · Clinical Practice Assessment Unit · RI-MUHC

Safer prescribing with MedSafer

Researcher. Dr. Emily McDonald, Director, Clinical Practice Assessment Unit, and co-inventor of MedSafer, McGill University · disseminated through the Canadian Medication Appropriateness and Deprescribing Network · 2025

Audience. Hospital clinicians and pharmacists, particularly geriatric internal medicine teams.

Deliverable. A whiteboard animation in English and French explaining MedSafer’s deprescribing workflow and the evidence behind it.

Why it mattered. A decision-support tool only helps if clinicians understand it in the two minutes they have.

IN THEIR OWN WORDS

I’m so pleased that our network has been able to continue working with you over the years. This really reflects how much we value the high-quality and structured work you always deliver!

Camille Gagnon, Assistant Director, Canadian Medication Appropriateness and Deprescribing Network

Note. The project concluded when MedSafer was acquired by Vigilance. The links and sites shown in the videos are no longer active.

ENGLISH VERSION

FRENCH VERSION

2014 to 2026 · Cardiology · RI-MUHC

Counting the particles: apoB and early prevention

Researcher. Dr. Allan Sniderman, Edwards Professor of Cardiology, McGill University · series since 2014

Audience. Clinicians first, then patients and the public.

Deliverable. Three animated explainers, multiple presentation decks and several medical illustrations, most recently a presentation deck and video in March 2026.

Why it mattered. apoB counts the particles that cause heart disease; LDL cholesterol weighs them. The argument only lands once people can see the counting happen.

IN THEIR OWN WORDS

It is a delight to work with Carole Alalouf and Exaltus. Carole has enabled me to create educational messages that are dense with content but are presented in clear, accessible images. She converts complexity into clarity. She listens and she delivers, quickly and effectively.
Dr. Allan Sniderman, Edwards Professor of Cardiology, McGill University

View The MARCH 2026 PRESENTATION: THE STORY OF APOB in 7 MINUTES

This presentation traces decades of groundbreaking research on apoB, bringing clarity to its pivotal role in cardiovascular disease

VIDEO 1 of 3

VIDEO 2 of 3

VIDEO 3 of 3

No procurement conversation to start

Exaltus is an existing RI-MUHC supplier. Invoicing, direct deposit and contracting have all been through the institute before, so a new project starts with the story, not the paperwork.

Most engagements run six to eight weeks from discovery to delivery, in French, English or both. Grant budgets for knowledge translation are usually enough for a video and the assets around it.

Have a knowledge translation deliverable due?

Twenty minutes, no proposal, no pitch. A look at what your audience needs and whether we can help.