Uses for Whiteboard Animation
Struggling to grab your audience’s attention in a cluttered digital space? Whiteboard videos cut through the noise, turning complex ideas into simple, captivating stories that engage and inspire action.
Use whiteboard animation to:
- make complex data more meaningful and interesting
- promote your product or service
- persuade people to take action
- share your origin story
- share helpful tips and advice
- educate employees and customers
Benefits of Whiteboard Animation
In today’s fast-paced digital world, cutting through the clutter and making a memorable impact on your audience is crucial for success. Whiteboard animation boosts engagement by up to 33%, simplifies complex ideas, and increases viewer retention. It’s the secret weapon your brand needs to stand out in today’s crowded digital landscape.
Show up consistently and boost your communication strategy
Make your messages land with clarity and consistency… from a tweet to the boardroom. Your whiteboard video will earn attention no matter where your audience is… or when they see it.
You can think of whiteboard videos as a multiplier for your marketing mix. They make every interaction count:
On your Website or App
In Your Presentations
In Your Training & Onboarding
On Social Media
At Events
In Your Email Marketing
Cut through the clutter
In a crowded content landscape, videos are a powerful tool for storytelling, education, and persuasion. Give your text a pulse. Video cuts through content clutter like a hot knife through butter.
A study by the University of Hertfordshire’s Professor Richard Wiseman shows that whiteboard videos are rated as 33% more entertaining than talking-head videos. In a day of information overload, that’s an important advantage to strive for.
Engage more: embrace the power of brain science
Whiteboard animations leverage cutting-edge brain science to make your message unforgettable. By mimicking physical activity and using engaging visual storytelling techniques, they transform complex ideas into memorable, shareable content.
This approach broadens your reach, ensuring your message is not just seen, but felt, shared, and retained, making complex ideas accessible and memorable to a wider audience.
Stand out from the crowd
When you look around at other competitors in your industry, chances are that many of them are doing a lot of the same things in their marketing. Maybe it’s presentations. Maybe it’s brochures and one-pagers. But how many of them are using whiteboard animation? In most industries, the answer is not many of them. That means that you can really stand out from the pack when you use whiteboard animation to tell your story. And that’s a competitive advantage.
Ready to elevate your communication and see immediate results?
Let our award-winning storytellers transform your message into a powerful tool for action.
Timeless Impact: Beyond Trends
Investing in our whiteboard videos is like planting a sequoia. It grows in value, impact, and presence, standing tall through digital trends and fleeting fads.
This isn’t just a purchase; it’s an investment in your brand’s story and connection with your audience. The minimalist and timeless style of these videos ensures they remain compelling and relevant, outlasting digital trends and offering a return on investment that multiplies over time.
Increase skills and knowledge
A recent study of our whiteboard videos revealed that more than 85% of respondents said they gained new skills and knowledge as a result of watching the videos.
Boost their confidence to act
According to the same study, the proportion of respondents who felt very confident in their ability to carry out the actions recommended in the videos increased from 36% to 64%. Check out our whiteboard video statistics for details.
Increase their motivation to act
The same recent study revealed that 90% of respondents said that watching a whiteboard video had increased their motivation to act.
Be remembered
Videos may command the attention of viewers, but how much will those viewers remember, after the fact? Well, the answer greatly depends on the type of video you use. And research from the University of Hertfordshire’s Professor Richard Wiseman shows a key benefit of whiteboard animation: whiteboard videos boast a 15% higher recall rate than talking head videos.
Go viral
The dream of every business owner is for their message to go viral. While we may never be able to guarantee that elusive outcome, the same study by Professor Richard Wiseman shows that whiteboard videos are 66% more likely to be shared than are viewers of talking-head videos.
Exaltus is the Proud Winner of Four Animation Awards
Hear from Our Clients
“I’m a writer. A word person. So when Carole approached me about creating a short video based on my work I’ll be honest: I didn’t see it. I said okay but internally I threw up a side eye. Like… why?
“Then a few days later she showed me what she created. She distilled my words into a visual story and… WOW! She made my thoughts come alive in a fun, tangible way that made the ideas more accessible and more joyous.
“Carole: I’m sorry I doubted you. I get it now.
“And you there… ? Reading this? Hire her. She’s awesome.”
“Working with Exaltus was a pleasure. In addition to being experienced and knowledgeable, the team is very focused on customer service. We were very impressed by their listening skills and understanding of client needs, their knowledge and experience, their responsiveness, and their all-around professionalism.”
“We consider your videos the crown jewels of our campaign. We are proud to have partnered with you.”
“I really appreciate your great communication on this project. We should have you give a lesson for our writers on best practices for working with clients.”
“After showing everyone the videos, they were amazed!! There were lots of chuckles at the illustrations and sound effects, and even some “wows” at the statistics and facts that we have included. They have heard us talk about these facts and figures endlessly, but I think it really resonated with them when they saw the way that you presented them. It was exciting to see their reaction.”
“It is a delight to work with Carole Alalouf and Exaltus. Carole has enabled me to create educational messages that are dense with content but are presented in clear, accessible images. She converts complexity into clarity. She listens and she delivers–quickly and effectively. Her whiteboard animation is brilliant for linking multiple concepts into a simple, coherent whole.
I am so impressed by how quickly Carole ‘gets’ what I am trying to say and how quickly I have product to review. We have worked together for
a few years now and she has never let me down. I lucked out when I ‘discovered’ Carole and Exaltus. I could not recommend a professional more highly.”
“It was one of the smoothest creative processes we’ve ever participated in, and we were exceedingly pleased with the results. Thank you, Exaltus!”
“It’s been a pleasure working with you. You’ve been professional, creative, responsive, flexible and in good spirits throughout the entire process. I’ve learned a ton from this project and have you to thank. I’d be happy to recommend you to others.”
“I wanted to thank you for the great job you did on the videos. Everybody loves them. They’ve proven to be the best way to get potential customers to immediately grasp what we do and to see the benefits. Plus, we’re getting so much buzz on our social networks!”
“As an award-winning company, we knew Exaltus would deliver a quality product. The most impressive part of our experience with Exaltus was the incredible level of service delivered consistently from the start of the project to the end. They worked with us to accommodate some challenging timelines and worked tirelessly to ensure our comfort throughout the process. The Exaltus team made suggestions that improved the process throughout…and continued to support us as we launched the videos they produced. An incredible experience we are sure to repeat.”
“We were very new to this whiteboard animation video creation. Carole understood this, and she was patient with us and me, and I learned more during this process of creating animation videos.
Customer service is excellent. Emails were always replied to within the same day. Revision video and updates were done very quickly. Initial timeline of the project we expected to be completed perhaps by June, but Exaltus went above and beyond for us, knowing we had our busy conference season on the horizon and the video completed for us in April.”
“I’m truly amazed at how Exaltus brought my words to life and I know this will help so many in my community take the next step in telling their story, investing in their personal brand and ultimately standing out from the noise!”
“The final product does in two minutes what used to take us five minutes or more to explain verbally.”
“We came to Carole with a great vision but had no idea how to get there. Carole was so fantastic to partner with every step of the way. She is a true creative consultant that helped us achieve even more than what we have envisioned. The final product was a huge success!
She was available all throughout the project and was open to ongoing feedback- she and her team never cut corners. She made it clear that the goal was for it to be perfect and she worked with us to make it happen. When I presented the new whiteboard explainer video at our annual sales meeting everyone went crazy! They loved it! Carole and her team nailed our message.
Exaltus has been a dream to work with. They are true professionals who are collaborative partners. I would highly recommend Carole and her Exaltus team!!!”
